ACTIVE. HEALTHY. HAPPY.
The Active Well-being Initiative (AWI) helps cities and organisations to improve the lives of their citizens through the promotion of physical activity, sport and well-being for all. In a world which is facing increasing health problems, the AWI model advocates for more sustainable urban living and calls for new forms of governance. It provides a suite of standards, tools and services, road-tested with a group of pilot cities, and empowers city leaders, their communities and citizens to drive change. Cities are invited to join the movement and see their efforts certified by the Global Active City label.
What they say about us
What the Active Well-being Initiative has designed is a unique model that helps us to capture and meet the complexity of our task, with a focus on action, impact and continual improvement.
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Horacio Rodríguez Larreta
MAYOR OF BUENOS AIRES, ARGENTINA
It’s exciting to witness how members of our alliance see the benefits of working together and how the framework promoted by the Active Well-being Initiative acted as a catalyst for a number of new integrated actions.
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Espen Johnsen
MAYOR OF LILLEHAMMER, NORWAY
Coordinated and cross-sectorial action is needed everywhere. WHO welcomes and supports innovative approaches such as the IOC-supported Active Well-being Initiative and its Global Active City label.
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Dr Fiona Bull
PROGRAMME MANAGER, NON-COMMUNICABLE DISEASES (NCD) PREVENTION, WORLD HEALTH ORGANISATION
I encourage every city in the world to consider the proposed model to improve accessibility to a healthy and active lifestyle for all.
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Thomas Bach
PRESIDENT OF THE INTERNATIONAL OLYMPIC COMMITTEE
